English
In 2025, Roger Dubuis celebrates its 30th anniversary - three decades of uncompromising innovation, mechanical mastery, and a daring spirit that continues to redefine the codes of contemporary Haute Horlogerie.
A Vision Born from Passion
Founded in 1995 by Roger Dubuis and Carlos Dias, the Maison quickly established itself as a bold outlier in Swiss watchmaking. Combining Geneva’s centuries-old savoir-faire with avant-garde design, Roger Dubuis transformed mechanical complications into architectural expressions - a fusion of precision, drama, and pure emotion.
The founder’s philosophy remains timeless:
“Time is not just a mechanism; it is an art form that carries dreams across generations.”
— Roger Dubuis
Dubuis’ career began in the ateliers of Patek Philippe, where he mastered the art of restoration before launching his own collections. Each piece he created reflected his dual devotion - to tradition and to the relentless pursuit of modernity. His early works, marked by the Poinçon de Genève certification, became symbols of integrity and excellence.
Three Decades of Innovation and Architectural Expression
From its earliest days, the brand pushed the limits of mechanical complexity and visual storytelling. The Hommage and Sympathie collections set the foundation, while later icons such as the Excalibur line redefined what a contemporary complication could look like powerful, sculptural, and unapologetically expressive.
In 2009, the Excalibur Grande Complication achieved a feat of mechanical poetry, uniting a minute repeater, perpetual calendar, and flying tourbillon within a single calibre — a manifesto of Roger Dubuis’ devotion to innovation and audacity.
Through the decades, the tourbillon has remained a signature element, not merely as a technical achievement, but as a visual language of motion and mastery. Each rotation a declaration of the Maison’s fearless precision.
Thirty Years of Boldness, Reimagined
This 30th anniversary marks more than a milestone - it is a reaffirmation of the brand’s founding principles: to merge Haute Horlogerie with expressive modern design, to create not just instruments of time, but sculptures in motion.
To commemorate this legacy, the Maison unveils two limited creations that embody its duality of heritage and innovation:
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Excalibur Grande Complication – housing a perpetual calendar, minute repeater and tourbillon, limited to just 8 pieces.
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Excalibur Biretrograde Calendar – a reinterpretation of classical elegance within a 40mm case, showcasing Roger Dubuis’ iconic retrograde display.
Both timepieces stand as tributes to 30 years of fearless craftsmanship - each revealing the Maison’s obsession with movement, symmetry, and avant-garde architecture.
The Spirit of Tomorrow
For Roger Dubuis, thirty years is not a conclusion, but an ignition point.
It is the beginning of a new chapter - one where high complications are reimagined with radical design codes, and watchmaking tradition continues to evolve through audacious creativity.
At Entropia, we celebrate the same ethos: craftsmanship that challenges conventions, beauty that dares to move forward, and passion that endures beyond time.